01
Venture building
Turn research, technical advantage and market evidence into a company people can fund, join and buy from.
Head of Startups · southwestX
Serial founder · Startup builder · Founder mentor · Marketing leader · Teacher
ANDRÉPITIÉ
I help researchers, founders and institutions turn complex technology into ventures peopleunderstand,trust andadopt.
25+years building digital products & startups
2ventures built & sold · 4 builder stories →4CDL streams: AI · Climate · Next Gen Computing · Biotech
EUFrench–German operator network
What I do
BUILDING THE BRIDGE
The interesting work happens between disciplines: science and story, evidence and conviction, strategy and shipping.
02
Marketing & GTM
Build the positioning, demand and revenue systems that move an innovation from interesting to adopted.
Strategy · brand · growth · sales
03
Teaching & founder mentoring
Teach innovation marketing and commercial argumentation at HEC Paris, and mentor deep-tech founders through Creative Destruction Lab across AI, Climate, Next Gen Computing and Biotech.
HEC Paris MBA · ESS Accelerator · CDL
04
Ecosystem & events
Moderate and organize cross-border tech events that bring founders, investors, corporates and public actors together.
French Tech Berlin · events up to 900+ guests
Selected 2026 events
ROOMS WORTH CREATING.
I regularly help organise, host and moderate conferences—mostly with French Tech Berlin. Four flagship events this year brought together more than 1,500 founders, investors, corporates and public actors.
950participants
Paris · VivaTech
La French Tech in Europe
Thirty French Tech communities connecting founders, investors and ecosystem leaders from across Europe.
250participants
Berlin
Berlin × Paris Climate & Impact Night
French–German climate founders, investors, corporates and public actors around cross-border climate innovation.
180participants
Paris · VivaTech
Venture Client Summit — VivaTech edition
C-level and innovation leaders exploring how corporates can become better first customers for startups.
129participants
Online · Europe
Cybersecurity Talks
French cybersecurity startups presenting to an international audience, followed by B2B matchmaking.
Selected journey
BUILT FROM EXPERIENCE.
A career that moves between founder, operator, advisor and teacher—always close enough to the work to know where the theory breaks.
01Now
Building the next generation of deep-tech ventures
Leading startup creation at southwestX, teaching at HEC Paris, mentoring deep-tech founders through CDL and convening French–German tech communities.
02Scale
Marketing leadership across European startups
Hands-on work in healthtech, climate, proptech, talent and consumer platforms—from positioning and acquisition to teams, systems and revenue.
03Serial founder
Built digital products before startup became a job title
Created Toutelachine.com, founded Trombi.com, co-created Mer et Marine and created Scenaristes.com — four very different lessons in interaction, networks, audiences, technology, growth and longevity.
04Foundation
Learned brands, systems and execution up close
Early chapters across L’Oréal, Deloitte, EDS and digital marketplaces shaped a practical, cross-functional view of growth.
Four builder stories
THE PROJECTS BEHIND THE CV.
The chronology starts with a student experiment in 1999, then moves through social networks, specialist media and a community platform that is still alive today. Each story is a different lesson in building.
1999
Origin · Clics d'Or 2000
TOUTELACHINE.COM
A one-week China assignment became an interactive pre-Wikipedia experiment in timelines, maps and information design — and opened the door to my first startup.
2000–2006
Founder · built & sold
TROMBI.COM
From an online student trombinoscope to a national alumni network, a business model and an acquisition by Classmates.com.
2005–2010
Co-creator · built & sold
MER ET MARINE
The systems, growth and commercial side of building one of France's reference specialist maritime media brands.
2004–today
Creator · still running
SCENARISTES.COM
A free platform connecting screenwriters and filmmakers for more than twenty years — now with the possibility of an AI-native second act.
For students & curious operators
THE LEARNING STUDIO
Course ideas become durable, explorable resources: reading maps now, then concepts, simulations, exercises and quizzes.
Explore the studioAvailable now
Reading maps
61 books mapped to six course modules
Next
Concept notes
Frameworks made clear, useful and connected
Planned
Interactive artifacts
Small simulations for seeing systems move
Planned
Exercises & quizzes
Practice, test, reflect and try again
Migrated from the old WordPress site
THE PAST, PROPERLY DIGESTED.
Sixty-nine posts from 2019–2021 are preserved at their original addresses, reorganized into seven useful shelves and marked for keeping, rewriting, archiving or retiring.
Explore the past notes69original posts
7new shelves
4editorial decisions
0silently deleted
A good conversation starts here
Building a venture, a growth system or a better way to teach it?
I’m most useful when the technology is complex, the path to market is not obvious and the people around the table bring different languages and incentives.